Winning the Grand Prix award was KFC Arabia for its Shift+K+F+C campaign, which added a “cheat code” directly into KFC's e-commerce website
Kicking off the list is FinTech Khazna, an app that provides mobile financial services to 20 million underbanked smartphone users in Egypt
Content creators with revenues above EGP 500,000 per year will have to apply for value-added taxes (VAT) as well
Out of 466 marketing professionals surveyed, around 72% expect mobile budgets to increase in 2021, while only 48% said the same last year
Business Today had a quick chat with Omar Elsahy, General Manager for Amazon Egypt to answer some of the biggest questions consumers want answered
