“As a result of the economic situation over the last three years and the difficulties faced by overseas businesses trading in Egypt, we have taken the very difficult decision to reduce our operations in the country,” Alshaya explained
The platform has garnered more than 200 local and international brands, serving more than 135,000 customers, according to TFK
Using a data-driven approach, Gahez successfully relieved fashion retailers from issues stemming from procurement and facilitated their selection of products and sourcing options
The partnership is just the latest in Cairo Festival City Mall’s plans for the local fashion industry
