COOKIE NOTICE

We use cookies for analytics, advertising and to improve our site. You agree to our use of cookies by closing this message box or continuing to use our site. To find out more, including how to change your settings, see our Cookie Policy

Al-Mashat launches blog with LinkedIn publishing

In her first blog post, Al-Mashat offers insights on Diversity, Institutional Reform and Governance

By: Business Today Egypt

Tue, Jan. 19, 2021

Minister of International Cooperation, Dr. Rania A. Al-Mashat, has launched a blog with LinkedIn publishing (Pulse) to continue engaging national and global youth.

The minister launched the blog with her first article titled, “On Harmony and Diversity: How We Can Harness Every Individual’s Power in a Collective Spirit,” which was featured on LinkedIn News’ Exclusive Editor’s Picks.

The blog aims to feature professional and leadership insights, answer reader’s questions, as well as provide updates on news about Egypt to keep readers informed of the nation’s path to sustainable development.

In the post, Al-Mashat offered insights on how businesses and institutions can create a cycle of harmony, continuity and integration at workplaces through American designer Charles Eames ’design philosophy, which aims to foster “authentic, simple and diverse teams that possess a collective form of 'talent density' leading to contagious performance”.

“There is extraordinary power and beauty in the everyday object as there is in the everyday human. To ensure success in teamwork, we shouldn’t aim to change the qualities that each person possesses, but ultimately find ways to nurture an environment where his own potential shines,” Al-Mashat states in the article.

Following this philosophy, Al-Mashat adds that the Ministry of International Cooperation has been implementing continuous efforts to push ahead with reforms, announcing a new senior-staff team in 2020 and a new structure to optimize resources and enhance efforts under the Ministry’s framework to strengthen 'Economic Diplomacy' through 3 key principles: regularly organizing Multi-Stakeholder Platforms to ensure that all projects between development partners are streamlined and effectively coordinated; mapping Official Development Assistance to the SDGs for all development projects; and adopting a consistent Global Partnerships Narrative which is People & Projects & Purpose (P&P&P).

In August 2020, Al-Mashat became the first Egyptian Minister to participate in a LinkedIn webinar series through the ‘Women Empowerment for the Leadership in 2020 ’session, and which garnered more than 5,600 viewers from Europe and the Middle East and North Africa.

Microsoft - owned LinkedIn is one of the fastest growing social media platforms with more than 700 million users globally, more than half of them are university graduates. Professionals watch nearly 4 million hours of content on LinkedIn Learning monthly, a nearly 50% increase month-over-month, with LinkedIn Live streams viewership up by 158 percent since February 2020.