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Vezeeta launches ePharmacy app to digitize Egypt’s pharmacy experience

Vezeeta Pharmacy will now enable users to conveniently order their prescription medications through a mobile app

By: Business Today Egypt

Tue, Feb. 2, 2021

Vezeeta, Middle East and Africa’s leading digital healthcare platform, has announced the launch of its ePharmacy solution (Vezeeta Pharmacy), which aims to digitize and revolutionize the traditional pharmacy experience in Egypt.

Vezeeta Pharmacy will enable users to conveniently order their prescription medications through a mobile app.

Through the mobile app, Vezeeta users can upload their e-prescriptions, add their insurance preference, choose cash or cashless payment options before checking out, and schedule same-day home deliveries in Cairo and Giza.

Patients can also combine their pharmacy experience with doctors’ teleconsultations, as well as 24/7 access to licensed pharmacists and customer care providers, meeting their healthcare needs seamlessly, from start to finish.

“We are after a delightful patient journey,” said Amir Barsoum, Founder & CEO of Vezeeta. “By offering our users the data to choose, and the right digital tools to transact, Vezeeta is, and will continue to empower its patients in every healthcare step.” 

“Today, we’re witnessing the golden era of Egyptian tech, and we aim to further the government’s tireless efforts to drive healthcare advancement and become frontrunners within the African continent. The ePharmacy launch is positioned to do just that,” he added.

Launched in August 2020, Vezeeta Pharmacy is powered by an in-house logistics team that helps drive delightful end-to-end pharmacy experiences for all users. 

“We first digitally integrated doctors within our healthcare ecosystem, and now we are doing the same for pharmacists,” said Maha Melhem, VP of ePharmacy, Vezeeta.

“Our pharmacists receive excellent training and compensation to ensure a fulfilling experience for every user, every time they log onto the Vezeeta app. We adhere to strict hygiene standards through our unique high-quality packaging, and we make sure that patients can rely on us for the delivery of essential medications in 60-minutes or less. It is key that our users get the most value out of their transactions with Vezeeta” she added.

The ePharmacy app expands Vezeeta’s extensive healthcare portfolio, which includes physical and virtual doctors’ consultations, as well as access to labs and scans - all designed to drive accessibility and affordability in healthcare.

“With every new launch, we aim to enhance the patient’s healthcare journey. We have been working to incorporate ePharmacy seamlessly in Vezeeta patient's journey to improve health outcomes. Patients enjoy a complete remote experience with teleconsultations with the best doctors in Egypt, e-prescription, and outstanding medication delivery all made possible through cutting-edge AI solutions,” said Mohammed El Mougi, Chief Product Officer, Vezeeta.

“We’re excited to soon introduce dosage and medication refill reminders among other features for chronic patients,” he added.

To date, Vezeeta Pharmacy has served up to 1 million patients in Cairo and Giza, with new cities to be added to its footprint in near future. With its in-pharmacy SaaS, e-prescriptions, teleconsultations, and AI-supported delivery, Vezeeta aims to offer patients their free medical records on the mobile app.

“The new launch ushers in a welcome change from the traditional and complex healthcare system many Egyptian patients are used to navigating, which echoes the urgent and necessary need for the ePharmacy solution. To date, 68 percent of our users have utilized the solution for chronic disease management, and we believe more users will find tremendous value in this digital-first healthcare solution, that can drastically improve health outcomes,” said Khaled Atef, MD of Egypt, Vezeeta. 

By offering uninterrupted digital healthcare experiences to patients from the comfort of their homes, Vezeeta is helping more customers save time, money, and hassle while accessing quality care, improving health outcomes, and placing patient satisfaction at the heart of its technology.