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Global sports certification provider NASM expands into Egyptian market

NASM has been the international standard in fitness for decades, with over 30 years of experience, with courses developed using a proprietary Optimum Performance Training

By: Business Today Egypt

Wed, Sep. 15, 2021

Launching their first ever event in Egypt, global fitness training provider the National Academy of Sports Medicine (NASM) is expanding into the Egyptian market with its widely recognized sports education certifications and programs.

NASM’s international business development executive Nathan Hyland (pictured in cover on the right) kicked the event off alongside international personal trainer, Maricris Lapaix (pictured on the left) with Ahmed Senna attending.

“We are confident our best-in-class certifications and resources will help transform Egypt’s fitness industry, whether through encouraging more residents to enter the fitness industry or inspiring other gyms and health clubs to learn more about NASM” said Hyland in his opening speech.

NASM has been the international standard in fitness for decades, with over 30 years of experience, with courses developed using a proprietary Optimum Performance Training™ (OPT™) model, a system based on scientific, evidence-based research.

NASM’s expansion is part of its growing network in the region, which includes Saudi Arabia, Jordan, Bahrain, Kuwait, and the United Arab Emirates.

This enables NASM to support even more fitness professionals in their career growth with the tools, knowledge, and framework for success, wrote the statement.

The international fitness education certification provider currently operates in the Egyptian market through a variety of programs, including VC - Virtual coaching, CPT - Certified personal trainer and CNC - Certified nutrition coaching, which is widely recognized as one of the best nutrition courses worldwide. 

NASM’s expansion to new markets and through different continents allowed the organization to explore, modify and apply the most abundant training material.